# AlixCompany Marketing & Media in Georgetown, TX. Listed on Weird Wire ATX. Strategic planning and market research consultancy specializing in consumer insights and account planning AlixCompany is a strategic planning and consumer research consultancy founded by Alix Morrow in 2008. Morrow is a brand planning leader and consumer market research specialist who has been recognized with Effie, ADDY, and Jay Chiat Awards for marketing effectiveness, creative prowess, and strategic excellence. She holds degrees from UT Austin, the Miami Ad School, and SMU's Cox School of Business. The firm operates as a networked expert cluster, deploying customized strategic planning across qualitative research, quantitative analytics, and on-demand account planning. Qualitative services include focus groups, in-depth interviews, ethnography, and shop-alongs. Quantitative capabilities cover segmentation, brand health evaluation, awareness testing, and predictive modeling. Planner for Awhile (PFA) offers flexible strategic planning contracts from one hour to six months. The firm's proprietary 1-2-3 strategy process guides clients through Concept (discovery), Vision (positioning), and Articulation (market launch). Clients span advertising agencies (GSD&M, Young & Rubicam, McGarrah Jessee, Ogilvy), media companies (MTV), and major brands. The team includes specialist partners: Geoff Moskowitz (video production), Lien Lea Merritt (data analytics), and Anne Boysen (strategic foresight). ## Facts and where they came from | Fact | As published | Source | Recorded | Locked since | | --- | --- | --- | --- | --- | | Amenities | Wheelchair Accessible Parking Lot | [Google Business Profile](https://www.google.com/maps/place/AlixCompany+LLC/@30.3601445,-97.7366628,17z/data=!3m1!4b1!4m6!3m5!1s0x8644cba6843f202d:0xe103f7fcdf106a78!8m2!3d30.3601445!4d-97.7366628!16s%2Fg%2F11cs4g5chn?hl=en&entry=ttu&g_ep=EgoyMDI2MDkwMi4wIKXMDSoASAFQAw%3D%3D) (their Google Business Profile) | 2026-09-05 | 2026-09-10 | | Google review count | 0 | [Google Business Profile](https://www.google.com/maps/place/AlixCompany+LLC/@30.3601445,-97.7366628,17z/data=!3m1!4b1!4m6!3m5!1s0x8644cba6843f202d:0xe103f7fcdf106a78!8m2!3d30.3601445!4d-97.7366628!16s%2Fg%2F11cs4g5chn?hl=en&entry=ttu&g_ep=EgoyMDI2MDkwMi4wIKXMDSoASAFQAw%3D%3D) (their Google Business Profile) | 2026-09-05 | 2026-09-10 | | Hours | Monday: 8 AM–7 PM · Tuesday: 8 AM–7 PM · Wednesday: 8 AM–7 PM · Thursday: 8 AM–7 PM · Friday: 8 AM–7 PM · Saturday: Closed · Sunday: Closed | [Google Business Profile](https://www.google.com/maps/place/AlixCompany+LLC/@30.3601445,-97.7366628,17z/data=!3m1!4b1!4m6!3m5!1s0x8644cba6843f202d:0xe103f7fcdf106a78!8m2!3d30.3601445!4d-97.7366628!16s%2Fg%2F11cs4g5chn?hl=en&entry=ttu&g_ep=EgoyMDI2MDkwMi4wIKXMDSoASAFQAw%3D%3D) (their Google Business Profile) | 2026-09-05 | 2026-09-10 | | Links | google.com | [Google Business Profile](https://www.google.com/maps/place/AlixCompany+LLC/@30.3601445,-97.7366628,17z/data=!3m1!4b1!4m6!3m5!1s0x8644cba6843f202d:0xe103f7fcdf106a78!8m2!3d30.3601445!4d-97.7366628!16s%2Fg%2F11cs4g5chn?hl=en&entry=ttu&g_ep=EgoyMDI2MDkwMi4wIKXMDSoASAFQAw%3D%3D) (their Google Business Profile) | 2026-09-09 | 2026-09-09 | | X profile | https://twitter.com/AlixMorrow | [Their own website](https://twitter.com/AlixMorrow) (their own website) | 2026-09-09 | 2026-09-09 | | Business name | AlixCompany | Weird Wire, unconfirmed (our own inference, not confirmed) | 2026-09-10 | 2026-09-10 | | Description | AlixCompany is a strategic planning and consumer research consultancy founded by Alix Morrow in 2008. Morrow is a brand planning leader and consumer market research specialist who has been recognized with Effie, ADDY, and Jay Chiat Awards for marketing effectiveness, creative prowess, and strategic excellence. She holds degrees from UT Austin, the Miami Ad School, and SMU's Cox School of Business. The firm operates as a networked expert cluster, deploying customized strategic planning across qualitative research, quantitative analytics, and on-demand account planning. Qualitative services include focus groups, in-depth interviews, ethnography, and shop-alongs. Quantitative capabilities cover segmentation, brand health evaluation, awareness testing, and predictive modeling. Planner for Awhile (PFA) offers flexible strategic planning contracts from one hour to six months. The firm's proprietary 1-2-3 strategy process guides clients through Concept (discovery), Vision (positioning), and Articulation (market launch). Clients span advertising agencies (GSD&M, Young & Rubicam, McGarrah Jessee, Ogilvy), media companies (MTV), and major brands. The team includes specialist partners: Geoff Moskowitz (video production), Lien Lea Merritt (data analytics), and Anne Boysen (strategic foresight). | Weird Wire, unconfirmed (our own inference, not confirmed) | 2026-09-10 | 2026-09-10 | | Good to know | Planner for Awhile (PFA) contracts flexible from one hour up to six months · Proprietary 1-2-3 strategy process: Concept, Vision, Articulation · Named specialist partners in video production, data analytics, and strategic foresight · Awards: Effie, ADDY, Jay Chiat for marketing effectiveness and strategic excellence · Founded 2008, serving major brands and agency networks | Weird Wire, unconfirmed (our own inference, not confirmed) | 2026-09-10 | 2026-09-10 | | Logo | Published on this listing | Weird Wire, unconfirmed (our own inference, not confirmed) | 2026-09-10 | 2026-09-10 | | Service area | National (Austin-based) | Weird Wire, unconfirmed (our own inference, not confirmed) | 2026-09-10 | 2026-09-10 | | Services | Qualitative market research and focus group moderation · Quantitative research and analytics · Brand health evaluation and awareness testing · Segmentation and predictive modeling · Account planning and strategy (Planner for Awhile) · Consumer journey mapping · Strategic foresight consulting | Weird Wire, unconfirmed (our own inference, not confirmed) | 2026-09-10 | 2026-09-10 | | Tagline | Strategic planning and market research consultancy specializing in consumer insights and account planning | Weird Wire, unconfirmed (our own inference, not confirmed) | 2026-09-10 | 2026-09-10 | A locked fact was confirmed by the owner and no tool may overwrite it. Full receipts: https://weirdwireatx.com/georgetown/marketing-media/alixcompany-llc/sources ## Hours - Monday: 8 AM–7 PM - Tuesday: 8 AM–7 PM - Wednesday: 8 AM–7 PM - Thursday: 8 AM–7 PM - Friday: 8 AM–7 PM - Saturday: Closed - Sunday: Closed ## How we know this is them Self-declared links only: their own website, their own Google profile, and the profiles their own site points at. - [Their website](https://www.alixcompany.com/): On our record as their own website. - [Google Business Profile](https://www.google.com/maps/place/AlixCompany+LLC/@30.3601445,-97.7366628,17z/data=!3m1!4b1!4m6!3m5!1s0x8644cba6843f202d:0xe103f7fcdf106a78!8m2!3d30.3601445!4d-97.7366628!16s%2Fg%2F11cs4g5chn?hl=en&entry=ttu&g_ep=EgoyMDI2MDkwMi4wIKXMDSoASAFQAw%3D%3D): Their own Google Business Profile. - [twitter.com](https://twitter.com/AlixMorrow): Their own website, recorded 2026-09-09. ## Links - Listing page: https://weirdwireatx.com/georgetown/marketing-media/alixcompany-llc - Listing data sources: https://weirdwireatx.com/georgetown/marketing-media/alixcompany-llc/sources - This machine profile: https://weirdwireatx.com/georgetown/marketing-media/alixcompany-llc/ai-info.md - Machine copy: https://weirdwireatx.com/p/mu5xh8x9djrz - Structured data: a schema.org LocalBusiness card is embedded in the listing page above as application/ld+json. There is no separate JSON endpoint.